Dutch ticketing platform XS2Event has entered into an exclusive partnership with Spain’s LALIGA, allowing travel companies to give fans from all over the world the opportunity to visit their favorite football club and experience an unforgettable journey. XS2Event, based in Groningen, is very proud of this collaboration, according to co-founder Jeroen Huis in ‘t Veld. The Spanish football league LALIGA is one of the largest in the world and has a fan-base that goes far beyond the Spanish borders. The clubs know that too and that’s why they do everything they can to get as close as possible to these fans. And what better way to do that than to make sure that those fans can attend every game in a way that best suits their needs? To achieve this, LALIGA has partnered with XS2Event, a Dutch ticketing platform that provides access to sporting events for more than 750 travel agencies in 62 countries. With a reach of more than three million people, XS2Event is the ideal partner for LALIGA. Jeroen Huis in ‘t Veld: ‘Thanks to this partnership, XS2Event is now the world’s largest provider of trips to Spanish football. From big to small, from FC Barcelona and Real Madrid, to Almería and Las Palmas. Of course, I am extremely proud to welcome LALIGA to our platform. With more than 750 travel agencies already connected with us, we can help LALIGA increase their global ticket sales. As a Dutch company, we operate internationally and make Spanish football more accessible to our partners and the travel agencies that are affiliated with us.’
Jaime Blanco, Attaché to the President at LALIGA, said: “Our international supporters are fundamental to LALIGA’s global growth. That’s why it’s so important for us to facilitate these kinds of experiences for them. In addition, international fans spend up to thirty percent more on our clubs than fans from Spain, making this a valuable contribution to their turnover.” This agreement brings the international fans of LALIGA EA SPORTS closer to their favorite club and gives them the opportunity to attend a match. That’s good for the fans and certainly for the clubs. This project once again shows that LALIGA is committed to creating additional revenue for the clubs and increasing the fan experience. Photo: Christian Bertrand/Shutterstock.com
