Style in Travel, the country specialist from Heerhugowaard, has acquired the tailor-made specialist Andalusiëreizen.nl from Utrecht from 1 August 2024. Rilana van Etten, financial director and co-owner of Style in Travel: ‘Andalusiëreizen.nl is one of the successful providers in this southern Spanish region. Mundicolor, the Spain specialist, has been part of Style in Travel for many years and with this acquisition we further strengthen our position in this destination.’
Daniel Martinez remains in charge of the Spain product.
Both parties had been talking to each other for some time.
“We quickly came to the conclusion that the quality of the product, the handling of trips, the service level, et cetera, of both companies are at almost the same level,” van Etten continues.
In recent years, Style in Travel has focused on country specialization and offers North America under various labels in addition to Europe.
Frank Stuifmeel, owner of Qualitours/Andalusia Travel: ‘I am very happy that Rilana and her team want to continue our beautiful label. My expectation is that Andalusiëreizen.nl will continue to grow as a result of this integration. We can gain a great synergy advantage, which is good for all parties.’
Pollen no longer remains connected to the company.
‘Style in Travel specialises in fly-drives and car tours in Europe and North America. Well-thought-out routes and concepts, knowledge of the destinations and a specialized sales team are the common thread within the organization. In destinations such as Italy, Portugal and Spain, Style in Travel is by far the largest niche provider.’
Photo: Rilana van Etten
