Singer Robbie Williams will be Feel-Good-Ambassador of TUI Cruises’ new cruise ship Mein Schiff Relax. The shipping company is entering into a multi-year partnership with the well-known artist for Mein Schiff. In the spring of 2025, TUI Cruises will take a new class of ships into service with Mein Schiff Relax. This first ship in the innovative InTUItion class is currently being built at the Italian shipyard Fincantieri. At a meeting in Hamburg, and in the presence of Robbie Williams, Wybcke Meier, CEO of TUI Cruises, presented the Feel-Good-Concept of Mein Schiff Relax. The singer and entertainer responded enthusiastically. “I’m constantly traveling, hopping from one hotel to the next. What could be better than exploring the world on a cruise and always having your Feel-Good hotel with you? My life is turbulent and I’ve learned how important it is to have places where you can retreat to relax. The new Mein Schiff Relax with its many beautiful places to relax is perfect for this. ́ Mein Schiff Relax puts a lot of emphasis on the culinary aspect with various restaurants, such as Fugu, the new Asian restaurant concept by the Berlin star chef Tim Raue. From 23 September, Mein Schiff will launch a wide-ranging campaign in Germany, Austria, Switzerland and the Netherlands, featuring Robbie Williams on TV, radio, digital out-of-home media, online videos and in travel agencies. In it, the world-famous singer-songwriter shows why he is a fan of Mein Schiff Relax and why ‘Relaxing rocks’. Photo: Robbie Williams and Wybcke Meier.
